Understanding our Ingredients Directory

Product catalogue

Get to virtually experience new processed foods out of their packaging, with their packaging information recorded. We update this section regularly as new products arrive on the shelf.

Ingredient Directory

Learn about the ingredients used in each processed food as listed in the Product Catalogue. We detail their origin, what they look like and why they are used, helping you decode food labels.

Resources Section

Learn more about how these processed foods are made, the additives used and the marketing and sustainable trade partnerships that many UK retailers and manufacturers engage in, to improve living standards for supplier communities.

Tool Bundles

We showcase real examples of new products and flavour trends using products from the Catalogue by creating a variety of bundles for our business subscribers each month, so they can be inspired to research better.

Label Up More

This programme helps our consumers gain the confidence to learn everything about processed foods! We use product examples from the Product catalogue and the ingredient directory to show that some processed foods can support their journey towards better eating through smarter cooking and so much more!

Sips with Bites

This catalogue features snapshots of food innovations not found in the Label Up Catalogue, as well as marketing events, trade shows and more, to provide a more comprehensive overview of the UK F&B industry.

Monthly New Product Add

This new feature is aimed at saving lots of time and improving focus on new food innovations as they arrive on the shelf. As we add new products, you can view them in this section, fast-tracking food research and powering first-to-market strategies.

Mindfull Munching

We plan to share bite-sized messages to help you rethink a few bits. We still working on this exciting platform and plan on launching later this year to help you succeed even more in food innovation, eating and beyond!